ZC Rubber has appointed Craige McFerrin vice-president of sales for the Arisun brand that is offered by its ZC America subsidiary. Previously East US region sales manager for ZC America, McFerrin racked up more than 37 years of experience in commercial vehicle tyre sales before joining ZC Rubber.
Allen Chen, general manager of ZC America, comments that in his new position, McFerrin will be in charge of the expanding Arisun in US market and moving ahead with plans for improving market share. “We expect to expand our market continuously in the US together with Craige.”
The Arisun brand distributed by ZC America is specifically designed for the North American market and includes truck and bus radial as well as special trailer tyre lines.
